In this digital age, it is more important to showcase yourself and your company culture in a video than just a product advertisement. People have become dubious of the typical product advertisement. So to really form a connection with your potential customers, it is important to give them an idea about who you are and the culture of the company.
Why should I focus on the company, instead of the product? Well, there are a lot of times that you’re not going to be the only person selling your good or service. So it is your job to give them a reason to come to you, i.e. you.
So how does this help you, when so many people are finding out about customers online. This is where video comes in. Video gives you a chance to tell your company story in a way that can connect with your customers. It is a first impression over the internet. Let them see your personality and passion for what you do.
Contact Red Beard and we can help you develop the perfect introductory video.